Rebel Deluxe was born during a time of global uncertainty, as its founder Maze embarked on a deeply personal journey of self-love and discovery. Along the way, Maze recognized the transformative power of self-care and grooming, not just for physical appearance but also for mental well-being. Driven by this revelation, he set out to create a community that celebrates these principles. The first step in this mission was the creation of the D-T Beard Oil, a premium product crafted from all-natural oils and an irresistible fragrance, designed to merge luxury with affordability.

The success of the D-T Beard Oil marked the beginning of Rebel Deluxe’s evolution. Expanding its product line, the brand continues to uphold its commitment to helping like-minded men take control of their physical appearance while nurturing their mental health. Today, Rebel Deluxe stands as a testament to the belief that self-care is not a luxury, but a necessity—a path to confidence, well-being, and empowerment.